Don’t you love seeing others succeed. I hope this information on the blog is giving you ideas on how you can learn more, share and maybe even make money all at the same time.  Let’s see what Michelle Schroeder-Gardner has for us today. You too can get these email, go to

Welcome to Day 2!

Determining what to blog about can seem difficult at first, but I promise it’s not!

I always recommend creating a blog around a topic that you are passionate about, that you are an expert in, that you like, or something else along those lines.

This can make blogging more fun instead of a chore.

You can blog about several topics or you can blog about one specific thing such as personal finance. I even recently had someone email me about starting a blog about lizards.

Yes, your blog can be about anything and/or everything. It’s entirely up to you.

You can monetize any type of blog too, so do not let that fear hold you back. There are many, many ways to monetize blogs, even the most unique ones!

Here are some possible blog topic ideas. The list doesn’t end here either. Choose one, all, or some. It’s all up to you.

  • Lifestyle;
  • Home;
  • Family;
  • Parenting;
  • Finance;
  • Crafts;
  • DIY;
  • Small business;
  • Outdoors;
  • Fitness and health;
  • Food;
  • Inspiration and advice;
  • Animals;
  • Travel;
  • Games;
  • Music;
  • Relationships;
  • School;
  • Electronics; and more!

That’s the beauty about having a blog. It can be anything you want it to be.

The blog planning tool you need.

I recommend getting the FREE Blog Structure Blueprint planning tool, which will help you start organizing your blog right away. With this free blog planning tool, you’ll be able to brainstorm different topic and category ideas so that you can plan better for your blog.

After you download that, you may have some questions about what a subtopic is and what a category is. An example would be for my blog, subtopics would be Money, Travel, Blogging. Under the “Money” subtopic, my categories would be: Budget, Debt, Extra Income, etc. These are just all ideas for things that you can blog about.

Hope that makes sense. I definitely recommend downloading that planning tool and planning your blog right away 🙂

Should a person be an expert or have a degree in the niche they choose?

A question I often receive is if a person should be an “expert” in their niche before they start a blog. I receive this question all the time and, due to that, I definitely think it’s something that needs to be discussed.

I don’t think you need to be an expert or have a degree in most cases when it comes to blogging.

I know many personal finance writers with blogs that track the financial mess they got themselves into. They don’t have financial degrees but are doing very well for themselves and help many people with their blogs. Many times readers just want to hear from you, follow a real person’s journey, read about how a real person made it through a problem, and so on. This is a great example of why degrees are not always needed.

However, if you are wanting to give advice about legal or tax matters where you could get someone in a lot of trouble if you tell them the wrong information, then, yes, you should probably be an expert.

How do you come up with a blog name?

  • Make it easy. My blog name isn’t the easiest for a person to spell, and even I sometimes jumble it when I’m spelling it to someone. So, my top tip would be to make sure that it is easy to type. I’ve seen blog names that are extremely long, contain words that are difficult to spell, and so on. Instead, you should make it as easy as possible for your reader.
  • Think about what you’ll be writing about. You should think about the topics you want to write about on your website, who your target audience is, and more, and jot down descriptive words that are related to what you want your website to be about. Brainstorming this way can help you to think of a blog name!
  • Use a thesaurus to think of similar words. Sometimes, your first choice for a blog name may not be available, or perhaps you want to see if other words catch your attention better. A thesaurus can make this task easier.
  • Make it catchy. You may want to think of something funny, use alliteration, or something else to make your blog name catchy and memorable.
  • Use your name. If you don’t want something catchy and/or if you think you’re not creative enough, then just use your name. It’s super easy that way, and more and more people are starting to do this.

Well, that’s it for today. Today, I want you to think about what you will blog about. Tomorrow you will receive the next lesson that will help you create your blog. Stay tuned!

Michelle Schroeder-Gardner